Thursday

Why Mannequins Matter

I knew my obsession with shop mannequins was justified, even before reading "The Mannequin: More Than Just an Empty Face" in the Washington Post on Sunday 30 March. Writer Suzanne D'Amato says mannequins are silent sales people and must match the image of a store's clientele to work best. A department store, for instance, needs conservative mannequins, while a teen fashion boutique can play with something funkier.

My favourite mannequins are found in junk stores — they're usually seriously out-of-date, wearing bad wigs and semi-naked. Hmm ... what does that say about me?

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